BookFresh joins Square

Helping sellers grow and creating a seamless experience for their customers

Written by Gokul Rajaram.

Sellers use Square for far more than accepting payments: They manage their point of sale with Square Register, run loyalty programs and promotions for customers, and access important analytics that help them make better business decisions. Sellers of all sizes want to grow their business, which is why we’re constantly working to provide them with simple, accessible, affordable tools that help them do so.

Today we are excited to announce that we have acquired BookFresh. BookFresh’s software helps local sellers create a seamless, self-service appointment booking experience that connects them instantly with new and existing customers. Just like Square, BookFresh is designed to give time back to sellers so they can focus on their business.

To BookFresh customers: It’s business as usual. The team remains dedicated to maintaining and improving the product and supporting you.

To Square sellers: We’ll continue to make commerce easy for you and build even better experiences for you and your customers.

We’re thrilled to join forces and work together. Gokul Rajaram - Profile *curious optimist. quizbowl coach. product eng lead @ square. previously facebook and google.*medium.com